Facebook founder Mark Zuckerberg put out this announcement overnight, marking the 500 millionth user of his six year old phenomenon:
As of this morning, 500 million people all around the world are actively using Facebook to stay connected with their friends and the people around them. This is an important milestone for all of you who [...]

McCallum, keen to ensure our environmental footprint remains smaller than our shoe size has again committed to Greenfleet.
Greenfleet is an organisation who, following a period of assessment of the greenhouse gases produced by the company vehicles, then ensures a suitable number of trees will be planted to establish a biodiverse forest and offset over 20 [...]

Why don’t organisations try and differentiate themselves more from their competitors?
I spoke at the International Management Consultancy monthly forum the other Monday evening and found, to no surprise from some of the attendees, that in todays tight, highly competitive markets, the young managers of today are stuck strategically thinking middle of the road. The audience [...]

So simple. Beautiful art by Impact BBDO, Beirut, Lebanon

Another fantastic idea that managed to see the light of day. Saatchi & Saatchi Indonesia used actual live electric wires to demonstrate the need for the Panasonic nose hair trimmer’s ’safety cutting system’. I would imagine the power companies increased their insurance policies for this one!

How else to you get a dog’s attention? With food. Well at least the smell of it. Clever.
Purina Bark in the Park is ‘the day for you and your dog’, so we made posters for people, and posters for their dogs. A meaty smelling attractant was also applied to lower posters so nearby dogs were [...]

We love seeing great ideas in unexpected places.
Who would miss this? Gold for me.

With so many fast food companies fighting for your business, Burger King (via Ogilvy Brazil) came up with an interesting and really unique way of making customers feel good. Great work!
One cashier, one hidden cam, one printer. That´s all Burger King needed to prove that Whoppers are made to order. Exactly your way. When a [...]