Why don’t organisations try and differentiate themselves more from their competitors?
I spoke at the International Management Consultancy monthly forum the other Monday evening and found, to no surprise from some of the attendees, that in todays tight, highly competitive markets, the young managers of today are stuck strategically thinking middle of the road. The audience [...]

What is Blue Ocean?  And how do we implement it in your organisation?
Working with companies to educate and implement the Blue Ocean Strategic process creates a whole new way of looking at the current strategy of the business.   Whilst running a facilitation with the Geelong/Ballarine Peninsula Tourism, the attendees got a great deal of [...]

McCallum is now accredited in Blue Ocean Strategy following an extensive training and educational programme over the course of 14 months.  It’s time to shine…